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area managerAs an area (or regional) manager, you will have overall responsibility for a number of stores in an allocated area. You will be responsible for staff and will work closely with other senior managers and department managers.
Your duties will include:
You would have to understand retail laws, security guidelines and health and safety rules and make sure your staff follow them. |
buyerYou would find exciting new products that you think people will want to buy. You would negotiate with suppliers to sell them in the shops or retail organisation you work for.
You would need to be able to spot future trends. You would need to work out what your customers are likely to want and the prices they are willing to pay. It would be important to understand your shop’s customers and what motivates them to buy certain things. Most buyers specialise in one product type, for example, clothes, homewares or food and drink. You would:
Within a retail organisation, you would be responsible for one area, category or brand, such as footwear, cosmetics, or beers and wines. You would work closely with retail merchandisers, visual merchandisers, designers and marketing staff. |
Checkout assistantYou would work on a till in a shop serving customers. You would add up the cost of what they are buying, take their payment and give them their change.
You could work in a supermarket, convenience shop or large retail store. You would need to work quickly so that the customers don’t have to queue for too long. You would:
You would also help customers use the self service kiosks. You might also fill shelves, check stock or work on a customer service desk, depending on what type of store you work in. |
call centre operatorYou would answer people’s questions, give them advice and sort out their problems by phone and email.
You would help customers with clear, friendly advice and information. Sometimes you would help them complete a task such as pay a bill or buy a product which they may find confusing or difficult. You would probably speak with people on the phone or use email, text and instant messaging to chat with them. But you might also respond by post or fax. You could work in a lot of different sectors. If you work for a retail company, shop or mail order business, you would:
If you work or a financial institution you would advise people about the products and services. You would also do telesales to sell the products and do market research. If you worked on an information technology (IT) helpline you would help customers fix their computer problems. You might talk them through the process. You could also help the people who call advice lines for services like:
You would usually access and update customers' records on computer databases. With experience, you could mentor and train staff and check calls to ensure customers get a good service. |
customer service assistantYou would help customers with their enquiries and tasks. You would answer their enquiry or put them in touch with the right department.
You would often be a person’s first point of contact with the company you work so you would need to be friendly, helpful and patient. You could deal with customers face-to-face, or you might help them over the phone or by email. You would:
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retail managerYou would manage a retail store to ensure high sales and happy customers and staff. It would be your responsibility to make sure your store makes a profit and the members of your team are satisfied with their jobs.
Tasks vary, but usually you would:
You would have to understand retail laws, security guidelines and health and safety rules and make sure your staff follow them. |
delivery merchandiserMerchandisers ensure that products appear in the right store, or on a website, at the appropriate time and in the correct quantities. This involves working closely with the buying teams to accurately forecast trends, plan stock levels and monitor performance.
While the buyer selects the lines, the merchandiser decides how much money should be spent, how many lines should be bought, and in what quantities. In smaller companies, the same person may be responsible for both buying and merchandising. Merchandisers play a key role within retail, as profits can be affected by how successfully they undertake their work. Merchandisers set prices to maximise profits and manage the performance of ranges, planning promotions and markdowns as necessary. They also oversee delivery and distribution of stock and deal with suppliers. You will:
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humAn resources assistantYou would support the Human Resources Manager to find and hire the right employees for your organisation or business. You would make sure that staff are treated fairly and understand the rules of your workplace.
You would organise development and training opportunities. And if someone is experiencing difficulties – either professional or personal – you would arrange for them to get support or services that could help. You would:
In large organisations, you may specialise in one or two of these areas. In smaller companies you would usually deal with all aspects of the job. You would need to be tactful and approachable but sometimes you would need to be firm too. It is very important to respect people’s confidentiality. |
marketing managerYou would use your creativity to promote the goods and services offered by your business or organisation to potential customers.
You would plan the best ways to connect with people so they have a positive impression of the products, services or brand. Your job would vary depending on the organisation you work for and the sector you work in. You could specialise in certain types of product or market, such as fashion, fast moving consumer goods (FMCG) or financial services. You would:
You would plan the marketing activity for a campaign. You would think of new ways to get your message to the customers. You might work with other organisations to find out more about customer satisfaction and expectations. Data from market research will be useful to help you find ways to make your campaign more effective. At the end of each campaign you would assess its success and report to marketing directors. You could lead a team of marketing executives and assistants who you’d motivate to make each marketing campaign a success. order processorYour day-to-day tasks may include:
retail security officerYou would keep buildings, valuables and people safe, prevent theft and damage and deal with emergencies.
You might be working for any kind of organisation. Your tasks would depend on where you work. You could:
stock control assistantYour day-to-day tasks may include:
Your job may also include other duties like forklift driving or serving customers over the counter. You will work in places like shops, warehouses and distribution centres. |
product demonstratorYou will demonstrate a range of different items like food and drink, toys, domestic appliances and gadgets, technology products, and cleaning, beauty and DIY items.
You might sell directly, or pass leads onto the sales team. Your day-to-day duties could include:
merchandise analystYou would monitor inventory and follow and chart the profits and sales of a store or company. You would also watch consumer patterns, such as seasonal purchasing, and present their findings to store managers, buyers, planners, and corporate executives.
You would:
You would also be be skilled at data entry and familiar with Microsoft Excel and Access, as well as inventory reporting and ordering systems. procurement specialistYou would buy the best quality equipment, goods and services for your company or organisation at the most competitive rates.
It would be your aim to save money for your company or organisation. You would need to analyse information from suppliers to check the quality of their goods or services and the cost. You could negotiate with the suppliers to try and get a lower price. There are lots of different industries or areas you could work in, so what you would buy would depend on your employer. For example, you could buy:
You would:
In larger organisations you might run a purchasing department and lead a team of buyers and administrators. In smaller companies, you might combine purchasing responsibilities with other management duties. visual merchandiserYou would create eye-catching displays and store layouts to help bring in more customers.
As a visual merchandiser in a large retail company, you would work as part of a display team. You would follow design plans created at head office by a visual merchandising manager or senior display designer. Your role may sometimes overlap with that of a display designer. Display designers create things like display stands, stock containers and sales posters. Tasks vary, but in general you would:
As a head office visual merchandiser coordinator, you may have to prepare visual merchandising packs to send to other stores, so that all stores have the same look and feel. warehouse operativeYou would handle the goods and products in warehouse or stockroom. It would be your job to to keep them safe and make sure they are delivered to customers on time.
Your role would be important in making sure customers are not disappointed by damaged items or late deliveries. You could be based in a warehouse, retail store or factory. Wherever you work, you would:
Understanding and following health and safety rules would be essential in this job. |